Time is the most faithful witness.
Since its establishment in 1958, Advance Tyre has been committed to the corporate mission of “making transportation on wheels safer” for 66 years, dedicated to becoming a leader in the global tyre manufacturing industry and making a greater contribution to safe travel, industry development, and social progress.
The company adheres to a development strategy of “internationalization, intelligence, greening, and high-end,” focusing on tyre research and development, production, and sales, and continuously improving the quality and efficiency of development. Advance Tyre follows a holistic approach to internationalization in manufacturing, sales, procurement, talent, and product development.
Intelligence
Advance Tyre actively explores the path of digital industrial transformation, building intelligent manufacturing and digital operation management systems, and creating an industry-leading “lighthouse factory.” Leveraging the locational advantages of the Guiyang China Big Data Center and combining advanced technologies such as big data, 5G, and artificial intelligence, Advance Tyre has become a model for China’s first batch of 5G+AI tyre factory transformations, achieving full digitalization and automation from R&D to raw material procurement, manufacturing, testing, and logistics.
Internationalization
Advance Tyre has two production bases globally, located in China and Vietnam, with products sold in over 140 countries and regions worldwide, earning the trust of customers. The company owns brands such as Advance and Samson, widely used in various commercial tyre scenarios. Advance Tyre has become a strategic partner to well-known enterprises including Caterpillar, Komatsu, Volvo, Sany, XCMG, John Deere, New Holland, Case, Aiko, Vemont, Kalmar, Kone, Noell, Terex, ZPMC, FAW, Dongfeng, Sinotruk, Yutong, and Golden Dragon.
Quality Commitment
Advance Tyre consistently focuses on quality as the core and innovation as the driving force, continuously improving product quality and technological levels. With a high-quality R&D team, Advance Tyre is dedicated to developing high-performance, environmentally friendly, and energy- saving tyre products and actively introduces international advanced production equipment and technology to enhance production efficiency and product quality.
Technological Innovation
In terms of technological innovation, Advance Tyre invests more than 3% of its revenue in R&D annually, actively engages in industry-academia-research cooperation, and has achieved a series of significant results. The company’s high-performance tyres feature low rolling resistance, high wear resistance, and excellent handling performance. Advance Tyre also focuses on the application of intelligent technology, developing an intelligent tyre monitoring system to enhance tyre safety and reliability.
Sustainable Development
Advance Tyre has actively responded to the United Nations “dual carbon” call, and is committed to reducing carbon emissions and decarbonization throughout the entire industry chain, as well as developing a circular economy. It aims to achieve a 70% sustainable material ratio by 2030 and a 100% sustainable material ratio by 2050. In recent years, the company has made significant progress in ESG governance. Advance Tyre joined the United Nations Global Compact in 2019, and passed the Ecovadis audit certification in 2020, culminating in the award of the Ecovadis Bronze Medal in 2024. This is a high recognition of the company’s performance in environmental, social, and corporate governance. In 2023, the company was awarded the 20th China 500 Most Valuable Brands by the World Brand Lab, with a brand value of $4.34 billion. In addition, the company has also received many honors such as the “2021 National Green Factory” Award and the “2023 China Innovation Enterprise Top 500” Award.
The future has arrived, and Advance Tyre is leading the development trend of the tyre industry with its excellent quality and innovative spirit. Let us look forward to Advance Tyre continuing to create more brilliant achievements in the future, together with all partners.
“Making transportation on wheels safer”!
Advance’s port tyres were launched for market use in 1995.
The complexity of port and airport terminal handling environments has led Advance to create and develop a specific range of tyres designed to meet the unique requirements of these different activities.
The very high usage level of vehicles such as straddle tractors and carriers, container trolleys or terminal tractors requires specifically adapted tyres. The complexity of these vehicles and their extremely heavy loads require extremely
robust tyres that can withstand the various external aggressions and thousands of journeys on often highly abrasive terrain.
The quality of Advance tyres will enable you to maintain an ever-increasing level of productivity and hourly output for your various handing activities, so your tyres won’t cause problems for your smooth-running logistics.
Discover our full range of tyres for port and airport handling to equip your fleet with a wide choice of sizes.
PORT Strategic Partner
